We live in a world with stick thin models and celebrities. We see flawless men and women on the front of magazines, which are filled with articles like “How to get rock hard abs for summer,” or “How to lose 10 pounds in a week.” Television ads even promote the greatness of diet pills. The constant reminder of being skinny is all around us. Young girls and women have little chance of escaping messages that promote a negative body image. What most women don’t realize is that none of this is “real.”
The average woman has a 7 percent chance that she will be as slim as a catwalk model and a 1 percent chance of being as thin as a supermodel, according to Web site healthyplace.com. An assistant professor of psychiatry at Harvard Medical School, Paul Hamburg, writes that the advertising industry reproduces “ideals that are absurdly out of line with what real bodies really do look like…the market perpetuates a market for frustration and disappointment. Its customers will never disappear.” Below is a video that proves just that.
As you can see from the video, women are being transformed into something different from who they truly are. Most, if not all, the women we see in magazines, on billboards, and even on TV and movies are being portrayed as something they are not. Without this knowledge, women are beginning to feel self-conscious and uncomfortable in their own skin. Young women are extremely vulnerable to developing eating disorders—millions are suffering from illnesses like anorexia or bulimia, and their mission for the thinnest bodies are only furthered by ads with 90-pound models.
These woman are visibly unhealthy and have taken “skinny” to a whole new level.
There needs to be direct action taken by the advertising industry to show women that being too thin is dangerous for individuals and for society as a whole. Because this is a billion-dollar industry, change would most likely be a long time in coming. But it is a necessary change that our culture needs to go through…women’s lives are at stake.